Fab Fridays – How to Tell It’s a Fake

August 6th, 2010

During my stay in NYC (mind you, I’ve only walked five blocks to the hotel), so far I’ve been offered a Gucci wallet for $25, a Prada bag for $50 and a Kate Spade cell phone cover for $5. Oh what deals there are to be had here!

Several things wrong with this…

1. Gucci, although with an “ch” sound in pronunciation, doesn’t actually have an “h” in the name. The wallet label didn’t know this.

2. Prada is not spelled Prado.

3. Kate Spade doesn’t make cell phone with jeweled and bedazzled hanging tags to my knowledge.

That’s the essence of New York City. You know you’re buying a fake and that’s why you’re buying it. A cheap purse. A faux wallet that doesn’t put a dent in your real one. It’s kinda fun.

Let’s get real. It doesn’t exactly do the economy any favors. $512 Billion global sales are lost to counterfeit goods. $20 Billion is the estimated loss to American companies from counterfeit products. That’s not so fun.

The Fakes Are Never in Fashion campaign launched by Harper’s Bazaar exposes the issue with fakes (think drug trafficking, child labor, etc.), as well as these great tips on how to spot a fake:

  • Items at flea markets, home parties, from street vendors, or unauthorized websites are likely to be fake.
  • If the price seems too good to be true, it probably is.
  • Sloppy stitches in less visible areas—such as the underside of a product or inside pockets—is likely the result of counterfeit production.
  • Luxury retailers meticulously package their products, including tissue paper, authenticity cards, product care information, superior quality boxes, and shopping bags. If you see a plastic wrap covering or a flimsy dust bag, it’s probably a fake. For example, counterfeit manufacturers will often wrap the handles of handbags in plastic.
  • Counterfeiters will often misspell designer names. Check for letters that are swapped or a letter that is capitalized that shouldn’t be.
  • With most luxury accessories, you’ll find the logo on all the metal pieces, such as zippers, latches, snaps, and buckles.
  • In a genuine article of luxury clothing, most often the label is stitched in, whereas counterfeit clothes are likely to have a less expensive hangtag. Also, check the country of origin on the label.

Have you ever bought a fake?

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2 Responses to “Fab Fridays – How to Tell It’s a Fake”

  1. Musawar says:

    I’ve never bought one! They’re quite obvious to spot. My uncle actually bought me a fake Gucci for my 15th…but the poor guy had no idea. He said it was a reputable store and “wow the prices were excellent!!” I felt so awful but eventually I told him. I have to admit it was a pretty decent looking fake! and I did carry it for a year. I think that’s forgivable because I was only 15 :o )

  2. Nadia says:

    Ha, ha! Some of the fakes are pretty humorous. You have to be careful about eBay as well. There are quite a few counterfeits out there being sold as genuine pieces.

    No, I’ve never purchased a fake :) .

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